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Veröffentlicht am 06. December 2021
Bei der Gestaltung eines Services oder Produktes gilt es, im Sinne einer optimalen User Experience die Nutzersicht einzunehmen – eine Sicht, die zumeist von Verhaltensmustern und angelernten Gewohnheiten geprägt ist und nach Erwartungskonformität sowie Konsistenz verlangt. UX-Designer stehen daher immer wieder aufs Neue vor der Herausforderung, die Erwartungen und Anforderungen der Endbenutz
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